Carlin & Devika Gems
About
THE STORY: Born and raised in Spanish Harlem in the heart of New York City, Aja Pearl had a gift of creativity. At the age of eleven, she developed an eye for fashion, while watching an MTV sitcom called “House of Style”. In the beginning, it was a rough start. She knew, at a young age, that in order to create a design, the design had to be innovative. She began to create bracelets out of wire, cloth flower petals, and the colorful ball from her old hair ties. Some thought her jewelry was innovative, others could not understand her creativity and genius. For years, Aja Pearl studied fashion and style through television and magazines until she was able to develop a style of her own. As an adult, her inspiration for her pieces has been from the Sultry Sound of Soul Music and the Majestic Melody of Bhangra.
THE VISION: Aja Pearl is a petite woman herself. Plus, she was familiar with the hassle of being petite in the fashion world. Aja Pearl felt it was time to give petite women their own label and voice. She wants to show the world that petite women are sophisticated, confident, fun, and sultry.
BEHIND THE NAME: The brand name "Carlin and Devika" reflects the designer's petiteness. “Carlin”, which Is Celtic for “little champion”, reflects petite women's triumph of overcoming obstacles in the fashion world due to their height. "Devika", which is Sanskrit for “little goddess”, reflects the fact that petite women are beautiful, intelligent, and can do anything.